SEO

To understand the true meaning of SEO, let's break that definition down and look at the parts:

• Quality of traffic: You can attract all the visitors in the world, but if they're coming to your site because Google tells them you're a resource for Apple computers when really you're a farmer selling apples, that is not quality traffic. Instead you want to attract visitors who are genuinely interested in products that you offer.
• Quantity of traffic: Once you have the right people clicking through from those search engine results pages (SERPs), more traffic is better.
• Organic results: Ads make up a significant portion of many SERPs. Organic traffic is any traffic that you don't have to pay for.